We are back Phil Williams right side radio solid
conservative and just plain right just I mean like
man covering down on some major ground across the
northern half of the most beautiful state in the
nation this one this one right here I mean
it this one Alabama y'all this show goes like
way down south of Birmingham and up north the
Huntsville in Tuscaloosa back to Gaston parts of Georgia
Tennessee and Mississippi all thrown in just for good
measure hey so I'm gonna jump into this this
first dipper cultural land mines and coming up top
of the hour man unless unless the phones break
again we're gonna have Paul Brier on from Vince
inspired advisors which is perfect because two of the
stories that I've got today actually have his company
quoted as pushing the effort to get rid of
corporate wellness why cause it crushes it crushes brand
identity and it crushes the ability for investors to
see a return on their investment and in corporate
shares it's like no your audience and I get
it you know sometimes you know like it probably
I'm trying to pick up pick a brand I
don't know Starbucks or something do you think they
can probably get away with being you know more
progressive or whatever they've kind of birthed themselves out of
the whole Seattle mindset and their trendy and I
get that but Harley Davidson I mean for the
love Bud Light anyway I'm gonna tell you about some
of the stuff here in a moment but I
will take a couple more text messages real quick
to do that Dustin from Hillsborough says is it
just me or what has happen with the Democratic
candidate selection a mirror of the book animal farm
who I had not thought of that Dustin that's
like perfect I mean we could I'm I feel
a new model on coming up that's that's really
good Scott from Athens talking about Great Britain is Britain's
toast just a matter of how toasty at this
point legal deportation will be nasty we have our
own problem with with it that would be better
undone faster or or more like anyway I'm not
sure what you're trying to say cause your voice
texting or something but didn't come through but the
bottom line is I get it yep Britain's got
troubles right now I love that country I love
that nation Al Mathis Colonel Williams I realize that
we were not on the same fob in 2
00 4 but we had the same experience standing
in line to get ciao watching the news and
it was supposedly talking about us and wondering what
we had missed it was disturbing then disturbing now
God helped Great Britain thank you Allie and thanks again for
your service to the troops I'm gonna come I
did this I did these dippers I mean these
text messages because when I was touching on the
dip and I can get to it momentarily Jimmy
from Delrose Tennessee OK Jimmy sent me something and
I'm not gonna have a chance to read your
article Jimmy but thanks for texting then Mike from
Arab says haven't been on something in over 10
years hate spending the money we spend it on
the house just enjoy being home vacation he's had
me a vacation in 10 years OK I got
you Mike now listen I kind of worked my
way through those to get to this one Dave
from Madison this goes straight to my first dipper
says Delta Airlines DEI officer says the phrase ready
for this ladies and gentlemen is offensive you heard
it so " we're beginning to take a hard
look at things like our gatehouse announcements you know
where we welcome ladies and gentlemen that I retweeted
that whole article earlier today Dave great catch thank
you very much reminding me I forgot to bring
that article into my dipper prep but I saw
it just before lunch and I retweeted it out
it's absolutely asinine so Delta airlines the same organization
that stood in the way or try to stand
in the way of voter ID in Georgia and
it made all kinds of woke statements as a
DEI officer who has I guess been given the
authority to make sure that Delta when it welcomes
people to its gates now does not say ladies
and gentlemen because that is not inclusive enough well
when that's all there are I mean you can
say ladies and gentlemen boys and girls children of
all ages but you what they're really saying is
there's so many genders that we don't wanna forget
ones so we're just gonna not say it like
what they gonna say people but then what happens
to the furry I don't know this is this
kind of stuff right here does nothing for brand
identity it does nothing for corporate bottom lines now
I will say this there's a pushback as these
cultural lands are out there and for some reason
corporate boardrooms keep you know self-inflicted wounds upon themselves
as they walk-through clearly marked landline areas you got
companies like camping world that are pushing back unless
you've seen this or not love the story camping
world story on Fox News dateline today in San Joaquin County
California supervisor praises the RV retailer retailer camping world
after it's all glory drama so California's San Joaquin County
has got some fans and some not fans of
the giant American flag that camping world is known
for if you've ever seen a camping world you
know retail site they fly a giant American flag
it's a very pro America business and they have
been told in California to take it down take
it down they said it was a hazard because
it was too close to the road what if
something happened that's the most ridiculous thing I've ever
heard you know what it really is if it
was any other the gay pride flag they wouldn't
say boo Nada but the owner they first were
to order to take it down and apparently the
local manager was just unsure of himself took it
down and reached out to corporate asking what he
should do and corporate ordered him to put it
back up yeah so the bottom line is at
camping world they playing that flag stays in place
and they are not gonna go down the road
of being told they have to either cow or just
be woke themselves and and I love that in
fact which really neat is the camping world CEO
of Marcus lemons he actually had the flag raised
on Monday the days before any permitting process was
even complete he just went ahead and said put
that flag back up he's actually a first generation
American immigrated to the US himself from Lebanon and
he's a staunch defender of the flag has been
involved in all kinds of other standoffs around the
country he does not play and I'm glad and
that kind of thing in dares him and his
company to America in general I believe there's these
cultural land minds that what are they doing into
our our brand what are they doing to things
that we love like friends that I've got an
article here for FOXBusiness talks about a new book
by Charlie Gasparino you may have seen him he
does he does FOXBusiness you know commentating about you
know economic issues and an investing shares and and
he's talking about things that have gone on that
are just so obvious in his new book new
books called go won go broke the inside story
of the radicalization of corporate America talks about how
activist are pulling companies away from their original purposes
the ideological agendas all right so you've got a situation
here where he points out there was a story
about it Goldman Sachs someone suggested that they needed to
pull Chick-fil-A out of their investment portfolios why because I
don't know they got views on same-sex marriage and
there was even a question about whether they should
eat Chick-fil-A in the boardroom and it just you
look at it and go have you gotten that
far down the road but then you have the
lessons learned like Dylan Mulvaney and Bud Light and the
lady who who did that what was her name
Heiner side with Alyssa Heinrich the first woman the
man is the marketing of nations most popular beer
also the last woman to to manage the marketing
of the nations most popular beer because it's not
the nations most popular anymore she was put on
involuntary leave when she decided that having a transgender
activist be the spokesperson for their brand what if
she say it was gonna be it would make
it less fatty and more inclusive those were her
words yeah how that work out for you you're
now like third in line you were you were
the number one beer in America billions of dollars
in beer how many things started with air hold
my beer and it was a Bud Light not anymore
all right sometimes things get forced on a corporation and
I know that and then they have to be bolstered
and encouraged to take a stand story came out of
daily signal two days ago this is amazing so
think about this you're going to the store and
you're right here in red state Alabama and suddenly
you look down and realize that on the shelf
in the Costco or the Walmart or the Kroger
or the Albertson's foods or whatever store you used
to you see me I can't even say it
now my mifepristone there it is Miha the abortion
pill why would that be there well it might
not be in Alabama because of the law but
in some states Walmart Costco Kroger and all are
being compelled to put it on their shelves and
they're having to make a decision do we resist
or do we not it's sort of a much
heavier version of the take down your flag camping
world it says here in this particular article daily
signal that what happened was in New York City they are
comptroller who controls all of their retirement pension plans
for the city of New York City wrote a letter to
these major retailers Costco Walmart Kroger Albertson's and McKesson
and wrote them a letter and said that they
did not start selling Miha Preston that he was
gonna dump all $1.3 billion in shares out of the portfolios
that were carried by the city of New York City retirement
plans that is corporate extortion well coming up right
behind it though was a group of 3 8
financial managers who all came into hit right back
and they said don't do it don't do it
stand your ground we've got your back we manage
over 1 00 billion assets one of those companies
was inspire investing the same company that inspire solutions
is a part of that you're gonna hear a
little while from Paul Brier inspire solutions guide Stone
Morgan Stanley truest Bower research transform and a bunch of
others all got together and said don't do it
maximizing shareholder value they wrote requires Costco to avoid
politicizing it services to continue to do what it's
always done vest as provide excellent groceries and retail
goods to families the guy named Robert Netzley who
is the CEO of inspire he said there is
simply no question that Costco 's decision to sell
abortion drugs would automatically risk its brand reputation entering
the abortion drug marketplace is an inescapable political decision
this would be like Bud Light Disney and target all
three have taken affirmative dances on controversial issues and
they have yet to recover from the backlash so
here's a thing these cultural land minds exist all right
this is back to me wrapping this piece up
here these cultural land minds exist do not forget
the fact that when someone says they are about
certain products and services that unless they've decided to
go down that road openly that by tainting their
brand with cultural land mines all they do was
diminish the value of their goods and services you
have no reason Delta airlines to do what you
just did about saying ladies and gentlemen you have
no reason you know Bud Light to do what you
did regarding Dylan Mulvaney you have no reason Goldman Sachs
to decide you can't eat Chick-fil-A in the boardroom
and you have no reason New York City to try and
force a corporation to carry something that is otherwise
controversial just because you say so these cultural land
mines exist though and they absolutely affect the bottom
line when we get back from this break we're
gonna go down the road that I never thought
I'd have to go down I thought if there was
ever a product that would not go bad it
would be this one and then if you remember
what happened with Bud Light you gotta go well maybe
they can all go and when I tell you
about the next one it's gonna curl your hair
y'all stay tuned we'll be right back and we
are back Phil Williams right side radio solid conservative
and just plain righteous saving the world one soundbite
at a time these these cultural land minds were
talking about were corporate America just goes completely bonkers
woke like out there like Delta airline saying we
can no longer say ladies and gentlemen because it's
not inclusive enough that's all there is well they
don't believe that apparently it affects brand identity it
affects you know makes corporate legacy and it certainly
affects bottom line here's the other thing that's happening
part of what's happening is they've lost their way
on the order of things what do I mean
by that they've lost their way on the order
of things by assuming that they as corporate America
are the ones who are best suited to set
public policy and that is not their role now
it is not uncommon for a business to lobby
government to affect public policy but corporations are not
supposed to be setting public policy in it of
themselves do you remember back in 20 15 think
it was back when we used to ask a
question the idea of transgender bathrooms over that in
20 15 target came out and told everybody that
it was gonna start letting anyone use any restroom
and no questions asked and there was an outcry
they were doing that not by going through the
legislative process and trying to get state legislature to
allow things under state law they were deciding to
set public policy as a corporation and that is
not their role but you see things happening it's
not always corporations now I'm folks most corporations but
I got a point out that Duke Medical Center which
has a great reputation and oh by the way
lots of corporations wanna do business with Duke until
they find out things like this one story on
July 11 teaching critical race theory at Duke medical
school approved medical slide decks that are being used
to train students and faculty are designed to "
catalyze anti- racist practice through education by teaching things
like white supremacy is a cultural identity that white
people in the ideas thoughts beliefs and actions of
white people are superior to people of color well
that's white supremacy certainly but then they're saying that
and you can identify it by seeing things like
people who arrive at work on time and well
dressed those are aspects of white supremacy culture I
guess they're saying that black people don't know how
to arrive on time what an insult but if
you think your corporations are gonna wanna do business
with Duke think again but y'all look I go
back to the idea of your corporate branding know
your audience and recognize that you as a corporation
your job is not to set public policy and
could somebody please talk to Harley Davidson the brand
that I never thought I would ever see go
down this road like right up there with Bud Light
if you had to pick a few safe American brands
you're like that'll never happen to me it was
gonna be the rough and tumble kind of crusty
image of Harley Davidson in the free spirit and
the idea of the rolling across the great American
planes on a two wheeler and you know just
just ride and you know how many times have
you seen the stereotypical images of the biker gangs
and you know there's nothing about them that soft
or diverse or equitable but there is now a
Harley Davidson and it's not going well Harley Davidson
New York Post a few weeks ago Harley Davidson became the latest
major brand of face backlash over its DEI initiatives
it's not a little bit by the way it's
not like a little bit like they've done things
like they're a platinum found a member of the
LGBTQ Chamber of Commerce in Wisconsin OK and they openly oppose
banning transgender sex changes for children really yes and
then you gotta look at they do things like
at a recent event they sponsored an LGBTQ event
that had a " rage room and also had
a story time for children with drag queens they
also said that the company Harley Davidson celebrated in
his legal department by taking a woke 2 1
day racial equity and literacy challenge to read books
like the 16 19 project and works of Imex
Kindy this is not going well with the consumer
story on Fox News biker backlash at Sturgis the biker
rally that is just legendary and Harley used to
be the dominant factor nobody wanted to hang out
at the Harley booth Harleys are selling for less
than they used to and what we're seeing right
now is this culture of wildness these cultural land
mines are actually affecting the corporate culture to the
point that shareholders are pushed back coming up next
Paul Bryar inspire solutions will talk to him about
it Phil Williams right side radio will be right
back Alabama syndicated Newstalk leader right side radio Phil
Williams here live in and the right side studios
man we got the local the state the national
sometimes the international and oh yeah like the dude
just said solid conservative and just plain right welcome
to our number two on this beautiful hot fry
yay and we've spent some time now in dipper
number one talking about cultural land mines and this
you know listen having served in a war zone
you know when when a minefield is marked it's
almost like there is some form of contributory negligence
on the part of the person who ignores a
sign and walks into it anyway well we're watching
that constantly incorporate America these days as one after
the other Harley Davidson Bud Light and and they make
the decision you look at it go you have
lost your way and you wanted into a cultural landline
somebody who knows this whole situation better than me
who who makes a living dealing with this very
issue is Paul Bryar and we we had Paul
coming on the other day to talk about the
upheaval in the market and then love a hold
our phone system went down but I thought when
I put the segment together I thought oh here's
a redo so this is perfect so this one
being better because his his company has actually been
contributing to the pushback on this Paul Brier by
the way is with degrees Marvin university in Florida
issue a technology he's actually qualified aerospace engineer but
he is also a independent financial advisor with inspired
advisors on the line right now Paul Brier how
are you doing I am doing good how are
you doing I'm good man we got to work
this time whoop whoop you're ready to go work
no but I'll tell you what though I watch
the world we're in and when I see things
like Harley Davidson losing their way I think what
what in the world is going on right now
don't understand it it's really impossible to understand why
they do it because then think of it from
just a basic stewardship of your corporation and shareholder
value trying to maximize shareholder value why are you
doing to makes no sense no it doesn't and
the thing that I've enjoyed though is that while
we are seeing some corporations like most recently there
was a major deal with a camping world refusing
to take down its flag we are seeing some
corporations pushing back against wellness but what's interesting too
is to watch shareholders finally push back against the
boardroom talk about that a little bit a couple
of aspects that you know is shareholders that owns
stocks directly yes you can absolutely exercise your voting
power and you should do that you know if
you get those voting voting your share mailers and
in the mail and you know if you're like
me you kinda look at them and go I
don't know who to vote for but you know
maybe it's time to look at a little more
closely you know see who they're trying to put
on the board you know dig into the background
a little bit more and exercise and can do
diligence there other ways to use the leverage companies
that you invest with and ask them you know
on your behalf to lobby for less work is
an incorporate America they absolutely have power to do
that one of the things that inspired advisors are
inspired investing is due directly is engaging some of
these proxy services like institutional shareholder services and glass
Lewis you may not have heard the name before I
didn't know who they were a few months ago but
they really have a monopoly about over 9 8
% of all shares owned by investors and they
vote those for you and they're not voting them
probably the way you want to so if we
leave it up to them you're gonna get what
you get well I saw most recently that I
got quoted earlier in the show your company actually
pushed back against the city of New York City comptroller which
was trying to force the use of the abortion
bill or the abortion pill in companies like Costco
and Walmart and others one of 3 8 companies
that banded together so there are some conservative investing
companies out there that are taking a stand on
behalf of their portfolio management right you are absolutely
right about that there are plenty of companies that
are conservative and they approach more than you think
and they are pushing back you know you can
ignore it for a while and she's gonna go away
on our own but it's just gotten out of control
so it's time to time to fight back so
how do you do it how does an individual
who just has their own portfolio maybe they're not
part of a massive plan they can't control how
it's invested like you know a state retirement plan
or something like that if they have their own
portfolio how do they even gut check this stuff
and make sure they're not toting around investments in
something that does stand for what they believe in
find out what you put where your heart is
you know something that we're fond of and we
work with every day is typically responsible investing so
what is that you have that line in your
investments with medical principles so we don't support abortion
we don't support LGBT activism human trafficking the list
goes on so you can absolutely take a look
at your portfolio I'll give you a website to
do that actually it's inspire insight .com take a
look put in your favor ticker for mutual fund it'll
bring up a list of everything that that mutual
finders for stock is invested in that might be
detrimental and not align with your values they'll even
give you links to where they found it so
it's not that tributable you can find actual information
about where they found what they're doing that's cool
that's number one OK all right number one what else your
consumer too right so sometimes you might want to
do cops of products like your favorite white beer
my blood I was gonna say for you or
you know another way if you don't do that
right copy to encourage companies to sell multiple products
to sell more with what you want them to
sell and not encourage them to sell other things
this companies that sell anything from abortion drugs to
baby shampoo which one I think I'm gonna buy
the baby shampoo well I look at this and
I can't help it wonder I mean so we've
been in what I would consider to be like
a decade of corporate activism and it's really exacerbated
in the last well under the Biden administration is
my opinion it's gotten rampant because they felt so
empowered and we're really even being pushed for DEI
and all of it but let me ask you
this are you seeing a trend still towards wellness
or are you seeing a trend away from it
now has there been enough of a pushback to
begin changing the bell curve when you corporation stood
all these different DEI departments the latest HR fashion
drug when they start up that DEI program right
you know it's it's not working they figure this
out now and they're starting dismantle they're spending millions
on these departments that really don't have any shareholder
value and it's not a competitive advantage for hiring
or anything else well I'd look at it and
think that surely the goodness sooner or later there's
gonna be a lawsuit I mean right you're allowed
to have shareholders are allowed to file suit in
some form of a derivative of action against their
their actual you know loss of share value because
there's decisions being made that are not the best
interest of the company and there's gotta be a
trim towards that coming right now I can't imagine
that some of these like Harley Davidson and others
are gonna be able to stay engaged in the
woke path they've been on and not face true
litigation on behalf of you know massive numbers of
shareholders I think there is some legal course that's
gonna happen but I also think that we Christian
engaged them compassionately and talk to him about it
you know get into the water and start engaging
with folks about OK do you really know what's
going on in your company and sometimes they don't
yeah you know especially if it's a large company
they may be very surprised to see what's going
on no it's a great point well I guess
the thing I heard from you the most though
is consumer engagement consumer / shareholder engagement is OK
I mean you can actually and I would say
even if the grass roots level you can walk
into your favorite grocery store and ask for the
manager and ask them to please carry more of
a product you can do it even at the
local level I would imagine absolutely speak loudly clearly
well Paul we appreciate you man thanks so much
for your patience on the phone the other day
and for making time for us again today it
was actually a bit a better fit today I
think than it was before so thanks very much
I'll talk to you soon all right here's the bottom
line y'all these cultural land minds if you are
a consumer and Paul has mentioned it if you
are a consumer you obviously have the power of
the purse you may think well I'm just one
look what happened to Bud Light that was 1 +
1 + 1 + 1 + 1 + 1
and he kept on going to the point of
a cascade you may be the shareholder and you
get the thing in the mail that says agree
or if you don't answer then you will agree
to give your proxy vote over you can choose
not to do that in fact you may find
out there's an effort by a conservative or this
has happened a conservative organization to gather up proxies
to go and fight the issue in fact I
didn't even get to it with Paul cause I
ran out of time but there's an actual article put
out by his company inspired that says that there
was a multi prong engagement action to go after
proxy voting and to obtain the necessary signatures to
help influence the votes and that's that needs to
happen and then the other thing is take it
right down to the grass roots don't think that
you're just one cock in a huge wheel if
you go to your local Walmart or Costco or
wherever else and you see something that bothers you
or something that is missing tell the manager there's
a product I wish you put on the list
how do I how do I report that and
they'll probably tell you oh we have a consumer
hotline for that and I'd listen you may think
it doesn't matter you start a Facebook trend an
ex trend and you start telling people I've told
my manager this and he says that they listen
as long as they get X number of responses
I said go for it man you would be
amazed I mean if if consumer shareholder experience means
nothing then we're lost but I think it means
a lot and it's worth it because these cultural landmines
are destroying great brands like Harley Davidson all right we're
taking a break right now we'll come right back
we're gonna switch dippers here on Friday afternoon we're
gonna start talking about our breathing and sister and
overseas right across the pond Great Britain what is happening
as they are crushing Britain